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KA YING RISING AND GIVING HONG KONG A NEW BRAND PERSONALITY.
As someone who grew up, down and sideways in Hong Kong and took in the races at Happy Valley racecourse before “graduating” to see the start of horse racing at Shatin, what I have always wanted to see is a greater “fusion” between the sport and the city, and a more mainstream audience. Being in marketing for as long as I have and having lived and breathed advertising and creating product awareness, what has still not happened is this marriage between Hong Kong racing and Hong

Hans Ebert
Oct 212 min read


THE YOUNG ENTREPRENEURS CLUB: TAKING THE GUESSWORK OUT OF TRYING AND FAILING TO CONNECT WITH THE NEW GENERATION.
Maybe it’s the times we live in, but seldom have I struggled so much to produce good creative work and not more Me Too flip charts that...

Hans Ebert
Sep 225 min read


BLAZING SADDLES AND HONG KONG RACING
Yes, it’s how opposites attract, and while being commissioned to write a piece on the yin and yang of the friendship, bitterness and...

Hans Ebert
Sep 206 min read
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