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Influencers And The Numbers Game and The KISS THEORY.
“Music has always been about fans liking the looks of an artist and which leads them to their songs. It’s never been about algorithms and...

Hans Ebert
May 22, 20253 min read


DUH, DOH AND DOUGH BROS CREATIVITY!
At a time when creative marketing and overall creativity are thin on the ground in Hong Kong, we take our hats off to the marketing...

Hans Ebert
May 14, 20251 min read


HORSE RACING AND ITS DAYS OF FUTURE PAST
Speaking this week to an interviewer at Shatin in Hong Kong, Trainer Ciaran Maher compared HKIR week to the Olympics- the camaraderie,...

Hans Ebert
Dec 7, 20243 min read
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